Izintengo ezikhuphukayo zezinja, amakati, nokunye ukudla kwezilwane ezifuywayo kube esinye sezithiyo ezinkulu ekukhuleni kwemboni yomhlaba wonke ngo-2022. Kusukela ngoMeyi 2021, abahlaziyi be-NielsenIQ baphawule ukunyuka okuqhubekayo kwamanani okudla kwezilwane ezifuywayo.
Njengenja ye-premium, ikati nokunye ukudla kwezilwane ezifuywayo sekubize kakhulu kubathengi, kanjalo nemikhuba yabo yokuthenga.Nokho, abanikazi bezilwane ezifuywayo eziboshelwe imali abazithengi izimpahla ngamanani entengo.Ku-"NielsenIQ Pet Trends Report Q2 2022," abahlaziyi babhale ukuthi abanikazi bezilwane ezifuywayo bangathola ezinye izindlela zokubhekana nezintengo eziphakeme zemikhiqizo abayithandayo.
Ephakamaukudla kwezilwane ezifuywayoamanani ashintshile ukuziphatha kwabanye abanikazi bezilwane ezifuywayo lapho bethenga ukudla kwezilwane ezifuywayo.Abanikazi bezilwane ezifuywayo babonakala bethenga amaphakethe amancane ezinhlobo zabo abazithandayo, bonga imali ngesikhathi esifushane kodwa baphuthelwe ukonga okukhulu.
Ngokuphendula emiphumeleni etholwe abahlaziyi, izimboni zokudla njengezilwane ezifuywayo emakethe nakanjani zizothatha izinyathelo ezihambisanayo zokwandisa ukuthengiswa komkhiqizo.
Embonini yethu yokupakisha, ukupakisha okuncane kokudla kwezilwane ezifuywayo kumele kulwele ukwenza kahle ukuze kuqhudelane nezinkampani ezihlukene zokupakisha emakethe.
Isibonelo, amapheshana ekati ashisa kakhulu emakethe afakwa emaphaketheni ngemva kokupheka, ukuqoba, ukufakwa kwe-emulsification, ukufakwa emathinini, ukuvala inzalo okubanda kakhulu, ukuhlanza nokupholisa., Ukupakisha ngeIzinto ze-PEayikwazi ukuhlangabezana nezinga elinjalo.Kuyadingeka ukusebenzisaImpahla ye-RCPPukuqinisekisa ukuthi imikhiqizo ekwiphakeji ayiwohloki futhi igcina imisha futhi inempilo.Imikhiqizo ye-Cat strip iningi ipakishwe ngaphakathiimiqulu.
Amakhoyili azosetshenziswa kakhulu ekupakishweni kokudla kwezilwane ezifuywayo.
Kwabanyeukupakisha ukudla kwezilwane ezifuywayookungadingi ukwelashwa okushisa okuphezulu, impahla ye-PE ingasetshenziswa ukuhlangabezana nezidingo.
Inkampani yethu ibilokhu inamalungu aselabhorethri ukwenza izibuyekezo zobuchwepheshe emaphaketheni ekuphenduleniukushintsha izimfuno zemakethe.
"Imininingwane ye-NielsenIQ kusukela ngoMashi 2021 kuya kuMeyi 2022 ikhombisa ukuthi ngenkathi ukwehla kwamandla emali kuqhubeka nokukhuphuka, amayunithi ezilwane ezifuywayo e-EQ ehla ngokushesha kunamayunithi esewonke, okungase kubonise ukuthi abathengi bathenga amayunithi amancane,"babhale abahlaziyi..Usayizi wokupakisha". "Lo mkhuba kulindeleke. uzoqhubeka njengoba ukwehla kwamandla emali kukhuphuka ngoJuni; Kubalulekile futhi ukuqaphela ukuthi naphezu kokwehla kwamandla emali aphezulu, abanikazi bezilwane ezifuywayo bayanqikaza ukushintsha ukuziphatha kwabo kokuthenga kakhulu kulesi sigaba."
Isikhathi sokuthumela: Sep-20-2022